Privacy Policy

Last updated: November 2, 2026

This Privacy Policy explains how Aristo Intelligence, Inc. ("Aristo Intelligence," "we," "us," or "our") handles personal information when you use the Marble mobile application, visit heymarble.ai, or contact us (collectively, the "Services").

Summary

  • We collect information needed to provide accounts, AI grocery planning, shopping, payments, notifications, and customer service.
  • We share information with service providers and with retailers or delivery providers when needed to complete a request you approve.
  • We do not sell personal information for money. Website advertising tools may constitute "sharing" under some U.S. state laws.
  • You can manage AI data sharing and notifications and delete your Marble account from the app.

Data Overview

CategoryExamplesHow we use it
Account and contactEmail, account ID, phone numberSign-in, verification, security, support
Conversations and preferencesMessages, AI responses, dietary preferences, allergies, delivery detailsAI responses, grocery planning, product selection
Voice dictationMicrophone audio and transcribed textTurn speech into a message draft
Search historyProduct searches and results associated with your conversationsProduct discovery, shopping context, personalization, search analytics
Orders and paymentsCart, products, order status, limited payment details, refundsCheckout, fulfillment, payment, order support
Device and usageDevice and app information, IP address, interactions, diagnostics, push tokenSecurity, analytics, notifications, troubleshooting
Website and communicationsBrowser information, cookies, advertising identifiers, messages to usWebsite operation, communications, analytics, advertising measurement

Information We Collect

Account, Conversations, and Preferences

We collect your email address, account and authentication information, and a verified phone number when required. If you sign in with Apple or Google, we receive limited account information but not your password.

We also collect messages, AI responses, conversation history, dietary preferences, allergy information, and related usage data. Information you choose to provide about allergies or health may be sensitive.

Voice Dictation

When you use voice dictation and allow microphone access, Marble streams your recording to OpenAI to turn speech into text. The transcript is added to your message draft; it becomes part of your stored conversation when you send it. Marble does not save the recording in its application database. OpenAI may retain audio under the provider retention terms described below.

Shopping, Delivery, and Payments

When you use shopping features, we may collect delivery and recipient details, product searches, cart contents, retailer selections, substitutions, approvals, order status, purchase history, cancellations, refunds, and related customer-service requests.

Product searches and results are stored with your account's conversation history and used to maintain shopping context and personalize assistance. We also collect search activity, such as whether a search completed and whether a result was added to your cart, to measure and improve search performance.

Stripe processes payment methods and transactions. We may store limited payment details, such as a payment-method identifier, card brand, last four digits, and transaction status. We do not store your full card number or security code.

We provide retailers, delivery providers, and address-search services with the information needed to prepare or fulfill a request you approve.

Device, Usage, and Website Information

We and our service providers may collect device and browser type, operating system, app version, language, IP address, approximate location derived from IP address, timestamps, referring URL, interactions, diagnostics, security events, and cookies or similar identifiers.

If you enable notifications, we collect the device and routing information needed to deliver them. You can disable notifications in Marble or your device settings.

When you contact us, we collect your email address and the information in your message.

How We Use Information

We use personal information to:

  • Provide and secure accounts, conversations, shopping, orders, payments, and notifications.
  • Generate grocery plans, product suggestions, and other requested AI responses.
  • Process approved orders and address cancellations, refunds, disputes, or customer-service requests.
  • Personalize preferences and maintain conversation and purchase history.
  • Analyze, troubleshoot, protect, and improve the Services.
  • Measure website use and advertising effectiveness.
  • Comply with law and enforce our agreements.

We may use aggregated or de-identified information for analytics, research, and service improvement. We maintain it in de-identified form unless re-identification is required by law or needed to test the effectiveness of de-identification.

AI Processing and Your Permission

Marble uses OpenAI and Anthropic to provide AI features. Before sending conversation content to an AI provider, Marble identifies the providers, explains the transfer, and asks for your permission.

With your permission, Marble may send your message, relevant conversation history, and shopping context to the provider handling the request. Shopping context may include delivery details, food preferences, allergy information, cart contents, and an order plan. We do not send your Apple or Google password or full payment-card details.

Voice dictation sends audio to OpenAI. To improve transcription, Marble may also send recent conversation text, your unfinished message draft, your name, and relevant product names from your cart or recent search results. Audio is used for transcription, not advertising or cross-app tracking.

OpenAI and Anthropic process this information on our behalf. They may retain it for a limited period for security, abuse prevention, legal compliance, or service operation under our agreements with them. We do not use your content to train our own AI models or permit these providers to use Marble app conversations to train their general-purpose models.

OpenAI's standard Realtime API abuse-monitoring logs may retain customer content for up to 30 days, unless longer retention is legally required. Different retention controls may apply where enabled for our account. See OpenAI's data controls for details.

You may decline or withdraw permission under My account → AI data sharing. Marble cannot generate new AI responses without this permission. You can also disable microphone access in your device settings or type instead of using dictation. We may change AI providers as the Services evolve and will update our disclosures or request additional permission when required.

AI may help prepare a cart or order plan, but Marble does not submit a purchase or request payment authorization until you review and approve checkout. AI responses may be inaccurate. Always verify product labels, ingredients, allergens, and food-safety information.

Analytics and Advertising

We use PostHog for product analytics, diagnostics, and error monitoring in the app and on the website. PostHog may process usage, device, performance, and diagnostic information.

We use Meta Pixel on the website to measure visits and advertising effectiveness. Meta may use cookies and similar technologies for measurement, personalization, and advertising. We do not intentionally send Marble app account, conversation, delivery, food-preference, or payment information to Meta through the Meta Pixel.

You can manage cookies and advertising preferences through your browser, device, and Meta settings.

How We Disclose Information

We may disclose personal information to:

  • AI providers, including OpenAI and Anthropic, to provide requested AI features.
  • Operational providers, including Apple, Google, Supabase, Twilio, Google Maps Platform, Expo, Apple Push Notification service, PostHog, and hosting or communications providers.
  • Transaction providers, including Stripe, retailers, and delivery providers, to process approved purchases and related requests.
  • Advertising providers, including Meta, for website advertising measurement.
  • Advisers, authorities, or other parties when required by law or needed to protect rights, safety, security, or the Services.
  • Parties involved in a merger, financing, acquisition, reorganization, bankruptcy, or sale of assets.

Service providers process information for the services they provide to us and under applicable contractual and legal requirements.

SMS Verification

When you enter your phone number and request a verification code in Marble, we use that number to send the requested SMS code. Message frequency depends on your verification and resend requests. Message and data rates may apply.

We do not sell or share mobile numbers or SMS opt-in information with third parties or affiliates for their marketing or promotional purposes. We share the information needed to deliver and verify requested codes with our authentication and messaging service providers, including Supabase and Twilio, solely to provide that service.

Reply STOP to opt out of SMS messages or HELP for help. You can also contact support@aristo.so. Opting out may prevent you from completing phone verification until you opt back in. See our Terms of Service for SMS program details.

Retention and Deletion

We keep personal information only as long as reasonably needed to provide the Services, complete transactions, meet legal obligations, resolve disputes, prevent fraud, protect security, and maintain limited backups.

You can delete your Marble account from My account → Delete account. This removes your account and stored conversations, including associated search history, from our active systems, subject to limited legal, transaction, security, fraud-prevention, and backup retention. Retailers, payment processors, and other third parties may retain their own records under their policies.

Your Choices and Privacy Rights

Depending on where you live, you may have rights to access, correct, delete, or obtain a copy of personal information; restrict or object to processing; withdraw consent; opt out of certain sales, sharing, or targeted advertising; and appeal a decision about a privacy request.

We may verify your identity before completing a request. Legal exceptions may apply, and we will not discriminate against you for exercising a privacy right.

European Users

Aristo Intelligence is the controller of the personal information described in this policy. Where European law applies, we process information to perform our agreement with you, with your consent, for our legitimate interests in operating and protecting the Services, and to comply with law.

Information may be processed in the United States and other countries where our providers operate. We use appropriate transfer safeguards when required. You may lodge a complaint with your local data protection authority.

California Privacy Notice

California residents may have rights to know, access, correct, delete, and obtain a copy of personal information and to opt out of certain sales or sharing. We do not sell personal information for money. Our use of Meta Pixel may be considered sharing for cross-context behavioral advertising under California law. To exercise an applicable right, contact us using the information below.

Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information. No system is completely secure.

Children and Teen Users

The Services are intended for people who are at least 13 years old. We do not knowingly collect personal information from children under 13. A parent or legal guardian must agree to the Terms and authorize purchases for a user who is under the age of legal majority where they live.

Changes to This Policy

We may update this policy. If changes are material, we will provide notice as required by law and update the date above.

Contact Us

To ask a question or exercise a privacy right, contact:

Aristo Intelligence, Inc.

2108 N ST #16175
Sacramento, CA 95816
United States

Email: support@aristo.so